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Intact Financial Corp., the Toronto-based property-casualty insurer, announce that it has acquired Jiffy Inc., Canada’s No. 1 home maintenance app.

Through this acquisition, Jiffy will have the platform and capabilities to accelerate expansion of its services across more Canadian jurisdictions while supporting Intact’s goals of engaging three out of four Canadian customers digitally.

Financial details of the transaction were not disclosed.

Jiffy is an app-based service that connects homeowners with local service professionals to provide various home maintenance tasks such as plumbing, exterior repairs, appliance repair, electrical work and furniture assembly. Designed with the user in mind, Jiffy focuses on making home maintenance simpler and more accessible for everyone.

To date, Jiffy certified pros have completed over 450,000 jobs and have maintained a median response time of less than five minutes and a 96% five-star rating from customers. Founded in 2015, Jiffy has grown steadily since its launch with operations in the Greater Toronto Area, Ottawa and Calgary in Canada.

“At Intact, we invest in products and exceptional brands that directly support the evolution of customer needs. Through our partnership with Jiffy, we look forward to expanding their service offering to more customers, and geographies, connecting their network of certified professionals to more jobs,” said Imen Zitouni, senior vice president & chief marketing officer, Intact Financial Corp.

“Intact is the perfect partner to help Jiffy deliver the most accessible and reliable home maintenance solutions for homeowners, as well as providing the best tools for home service providers to expand their businesses to more Canadians,” said Paul Arlin, co-founder of Jiffy.

This partnership also supports Intact’s ongoing efforts to build climate resilient communities and help Canadians reduce the risks associated with extreme weather events, said Intact, noting that the Jiffy app connects homeowners with skilled professionals for essential home maintenance, such as cleaning eavestroughs, sump pump installations, and roof repairs.

“Jiffy’s solution for homeowners and home service professionals is the next step in delivering on Intact’s purpose to help people, businesses, and society prosper in good times and be resilient in bad times,” added Ryan Shupak, co-founder of Jiffy.

All of Jiffy’s team members, including co-founders Ryan Shupak and Paul Arlin, have joined Intact Financial Corp.band will continue to operate under the Jiffy brand.

About Intact Financial Corp.

As the largest provider of property/casualty (P/C) insurance in Canada, Intact is a leading provider of global specialty insurance, and, with RSA, a leader in the UK and Ireland. Intact has grown organically and through acquisitions to over $22 billion of total annual premiums.

Source: Intact Financial Corp.

Topics Mergers & Acquisitions Canada